Digitalkategorie: Branding

Branding – 360° Marketing

360° marketing solutions Show Case “Education” The partnership approach: What can the school of the future look like and how can the digital transformation of education be made sustainable and holistic? The challenge and the goal: to create awareness for the topic in society in order to promote the digitalisation of schools. The change is […]

published at 12. August 2022 by juc

Branding – Fixed placements

Fixed placements Display ads are available in many different formats on all our theme channels. They reach your target groups easily and effectively in exactly the environment they are interested in. Fixed placements heise online Homepage* incl. Newsticker Price level 1 Price level 2 Price level 3 daily occupancy 100% Share of Voice (SoV)at least […]

Branding – Videos

Video Video ads are possible directly before or directly in the editorial content of heise.de. You reach your target group in multimedia in the online format that is currently in great demand by far. PreRoll Ad Placement heise.de Reach 750,000 AI per month File size max. 2 MB Length 15 sec (unskipable) / 30 sec […]

Branding – Podcasts

Podcasts Audio ads are available as spots in all of our podcasts. You reach your target groups primarily in their leisure time in the medium with the highest growth rates at present. c’t uplink #heiseshow kurzinformiert by heise online c’t Auslegungssache Frequency of publication every Saturday every Thursday every weekday every 14 days Retrievals in […]

Branding – Newsletter

Newsletter Ads Newsletter ads are possible as leaderboard or rectangle in all our twelve newsletters. You reach your target groups in an explicitly requested medium directly into their e-mail inbox. Our new offer: Stand-Alone-Newsletter Channels approx. contactsper week Issuesa week Date ofdispatch Newsletter Leaderboard Newsletter Rectangle text-image-combination* Newsletter Sponsoring heise online Daily 220,000 7 daily […]

Branding – Programmatic

Programmatic Various SSPs are connected and the entire inventory is available programmatically. Deals gladly on request. Minimum booking volume: 1.500 € gross Deal options: Programmatic Guaranteed• 1 publisher and 1 buyer• Negotiated fixed price (CPM)• Guaranteed volume Preferred Deal• 1 publisher and 1 buyerNegotiated fixed price (CPM)• No guaranteed volume Open Auction • Multiple publishers […]

Branding – Fireplace

Fireplace Package S Package M Package L Placement Run of Site(exkl. Homepage) heise online Homepageincl. news ticker heise online Homepageincl. news ticker Reach At least 100,000AdImpressions At least 250,000AdImpressions At least 250,000 /1,200,000 AdImpressions Share of Voice – 20% 100% Duration From 2 weeks 1 week 1 day / 1 week Rate 11,900 € 19,800 […]

Branding – Display Ads

Display Ads Display ads are available in many different formats on all our theme channels. They reach your target groups easily and effectively in exactly the environment they are interested in. Price level 1 Price level 2 Price level 3 First party target groups/interests Audience IT Decision Maker 59 € 79 € 99 € Audience […]