Fireplace
The Fireplace format is an outstanding form of advertising that ensures your message receives full attention. This advert consists of an effective combination of advertising media: a skyscraper on the left-hand side, a leaderboard and another skyscraper on the right-hand side.
Delivery: display and mobile
| Daily fixed placement HOME RUN (100% SOV) | Weekly fixed placement HOME RUN (100% SOV) | |
|---|---|---|
| Placement | Placement on the heise homepage, news ticker, topic pages and heise online articles | Placement on the heise homepage, news ticker, topic pages and heise online articles |
| Reach | display 200,000 adImps mobile 200,000 adImps | display 1,000,000 adImps mobile 1,000,000 adImps |
| Duration | 1 day | 1 week |
| Rate | display 13,000 € mobile 20,000 € | display 50,000 € mobile 80,000 € |
Fireplace Targeting B2B und B2C
Delivery: display and mobile
| B2B Weekly fixed placement HOME RUN (100% SOV) | B2C Weekly fixed placement HOME RUN (100% SOV) | |
|---|---|---|
| Placement | individually, by audience or targeting | individually, by audience or targeting |
| Reach | display 200,000 adImps mobile 400,000 adImps | display 280,000 adImps mobile 400,000 adImps |
| Duration | 1 week | 1 week |
| Rate | display 22,000 € display and mobile 54,000 € | display 11,200 € display and mobile 23,800 € |