Sponsored Article
TARGET:
Content marketing; Occupy topics; Thought leadership (positioning as know-how carrier for specific topics); Placement in the editorial environment of heise online
This is what we do for you (version Small): |
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| Creation of the native campaign in the layout of heise.de |
| Creating the advertising material |
| Integration into the heise news stream |
| Presence in the newsstream of heise.de |
| Promotion on heise online with cobranded ads. If desired, you can use your own banners, but WITHOUT the heise logo. |
| Guaranteed views over the campaign period |
| Final performance report |
This is what we need from you (version Small): |
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| 1 text (Word file): 4,000 – 5,000 characters (incl. spaces) |
| max. two images (in the text) – article image (in the text) should be between 600 and 1024 px wide |
| Videos please only as a link via YouTube etc. |
| Motif for the header graphic (image without font or logo): 1200 x 800 px; file type JPG/GIF/PNG |
| Company logo in high resolution as JPG, TIFF or PNG |
| Tracking links can be used for outgoing links |
| We can include a box with links in the article if desired |
| Lead time: 10 working days |
Additionally for versions Medium and Large: |
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| Writing the article(s) in a neutral, informative style |
We need this from you in any case: |
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| Naming the topic |
| Contact person for our authors to coordinate the content |
| A lead time of six weeks |