Content Hub
Present your company and your topics in an individually designed area on heise online!
Address a defined target group with suitable content and convince with content such as whitepapers, videos, webcasts and studies – supplemented by editorial contributions from heise Business Services.
| Content Hub | Content Hub Audience | Content Hub Leads | |
|---|---|---|---|
| Articles from HBS | 6 | 6 | 2 Lead assets und 5 articles |
| Duration | 3 months | 3 months | 6 months |
| View guarantee | 21,000 Views | at least 35,000 views | at least 35,000 views |
| Audience | heise online total | individually according to target group size | individually according to target group size |
| Content from customer | at least 5 assets | at least 5 assets | at least 4 Lead-Assets (gated) |
| Lead time | 6 weeks | 6 weeks | 8 weeks |
| Project management HBS | ✔︎ | ✔︎ | ✔︎ |
| Lead guarantee | no | no | ✔︎ |
| Lead nurturing | no | no | ✔︎ (MQL, MTL, SRL)* |
| Quantity | no indication | no indication | at least 600 Leads |
| Filter | no | yes (Industry, number of employees and function) | yes (Industry, number of employees and function) |
| Layout/Programming | ✔︎ | ✔︎ | ✔︎ |
| Integration of image galleries, videos, studies, whitepapers | ✔︎ | ✔︎ | ✔︎ |
| SEO Relevance | ✔︎ | ✔︎ | ✔︎ |
| Promotion heise online | ✔︎ | ✔︎ (incl. link in Top Navi and in Top Topics) | ✔︎ incl. link in Top Navi and in the top topics as well as Native teaser in Newsstream and Daily Newsletter |
| Standalone mailings | no | ✔︎ | ✔︎ |
| Reporting | ✔︎ | Individual performance report | Individual performance report-Dashboard incl. B2B audience report |
| from 78,300 € | from 135,000 € | from 234,000 € |
1 contact/download
*MTL=MQL, further qualified by additional
touchpoints
*SRL=MTL plus, 3 of the following 4 criteria
should be met: Authority of the ASP; need
available, time horizon foreseeable; budget
available.