The main focus is on the company-wide use of networked computers in the fields of: Security and privacy • Software development • System management • Cloud • Data center technology: networks, server, storage • Machine Learning and AI • Virtualisation • Digitalisation • IoT and embedded systems • Internet • Big data and data science
264 K
AWA 2025
43 K
decide on corporate volume buying
AWA 2025
35%
visit trade fairs / exhibitions
AWA 2025
Ø 40
average age of iX-readers
AWA 2025
iX picks up on current trends in information technology and looks behind the hypes. Tests and field reports offer a decision-making support for the use of products and services. iX guides its readers through the increasingly confusing and constantly changing IT jungle. Independent, thoroughly researched and critical technical journalism comes first. The iX authors are IT professionals themselves and write from practical experience.
TARGET AUDIENCE iX writes for the broad audience of IT-experts: From IT-managers to consultants, software developers, system and network administrators, security specialists, representatives to scientists in industry and at universities.
Latest at iX
iX Rate Card 2025
iX readership – AWA 2025
heise IT Recruiting 2025
Everything you need to know
Market Section
Job Offer
Size
Format
Rate
Rate
2/1
Type Area Bleed
390 x 260420 x 297
12,440 €
1/1
Type Area Bleed
185 x 260210 x 297
6,440 €
3,980 €
2/3
vertical
Type Area Bleed
122 x 260130 x 297
4,400 €
3,110 €
2/3
horizontal
Type Area Bleed
185 x 171210 x 195
4,400 €
3,110 €
1/2
vertical
Type Area Bleed
90 x 260103 x 297
3,660 €
2,290 €
1/2
horizontal
Type AreaBleed
185 x 128210 x 149
3,660 €
2,290 €
1/3
vertical
Type Area Bleed
58 x 26073 x 297
2,740 €
1,790 €
1/3
horizontal
Type Area Bleed
185 x 84210 x 107
2,740 €
1,790 €
1/4
vertical
Type Area Bleed
43 x 26053 x 297
2,180 €
1,230€
1/4
horizontal
Type Area Bleed
185 x 62210 x 80
2,180 €
1,490 €
1/4
Block
Type Area Bleed
90 x 128
2,180 €
1,490 €
1/6
vertical
Type Area Bleed
58 x 128
1,390 €
1/6
horizontal
Type Area Bleed
185 x 41
1,390 €
1/6
Block
Type Area Bleed
90 x 84
1,390 €
1/8
vertical
Type Area Bleed
43 x 128
1,140 €
1/8
horizontal
Type Area Bleed
185 x 29
1,140 €
1/8
Block
Type Area Bleed
90 x 62
1,140 €
Junior Page
Type Area Bleed
137 x 196146 x 218
3,940 €
2,810 €
Cover pageincl. wallpaper
Bleed
201 x 297
7,900 €
3 mm bleed in case of bleed formats
all rates valid from 01 January 2026
Ad Specials are special forms of advertising in print media that stand out in some way from normal, printed advertisements, thus ensuring increased attention from the reader. For your ad planning you will find here a small selection of possible special forms of advertising in iX. If you have any further ideas, special requests or questions, please contact your media consultant!
Loose Inserts
• In the entire circulation, subscribed circulation or individually sold quantity according to postcode areas
• Minimum quantity 10,000 copies
• Maximum size 200 x 280 mm (w×h)
Rate: € 180 per 1,000 up to 25g
other weights on request
Bind-ins
• Printed matter, free samples (CDs or DVDs)
• Delivery: grooved, 4 mm upper trimming edge, 3 mm trimming edge to gutter and at least 3 mm outer and lower trimming edge
Rate: 2 pages € 130 per 1,000 4 pages € 180 per 1,000
Tip-ons
• Postcard, CD etc.
• in conjunction with a 1/1 master advertisement covering the entire circulation
Postcards: € 85 per 1,000 CD/DVD: € 160 per 1,000
<strong>Belly band</strong>
• Envelops the magazine and is fixed to the back cover by point gluing
Rate: € 15,000*
* subscribed circulation only
<strong>Cover flap</strong>
• Flap ad space front 3/4 and back space 1/1
Rate: € 9,000*
* subscribed circulation only
<strong>Masterhead ad</strong>
Your advertising message on the magazine cover
Rate: € 2,500
entire circulation
Here is the schedule overview from iX for your ad planning.
Issue
Theme topic / special
On sale
Space close
Material due
02/26
Vector databases
23 Jan, 2026
08 Jan, 2026
12 Jan, 2026
03/26
Energy consumption measurement in IT iX extra Cloud Cloud SIEM – Security from the cloud
20 Feb, 2026
03 Feb, 2026
05 Feb, 2026
04/26
Unified Endpoint Management iX extra Industrie Predictive maintenance
20 Mar, 2026
03 Mar, 2026
05 Mar, 2026
05/26
AI programming assistants
24 Apr, 2026
07 Apr, 2026
09 Apr, 2026
06/26
Hosting large language models iX extra Storage Backup for virtual environments
22 May, 2026
05 May, 2026
05 May, 2026
07/26
Data fabrics for SIEMs
26 June, 2026
09 June, 2026
11 June, 2026
08/26
NAS for SMEs iX extra Hosting Colocation and server housing
24 July, 2026
07 July, 2026
09 July, 2026
09/26
Private Cloud as a Service
21 Aug, 2026
04 Aug, 2026
06 Aug, 2026
10/26
Decentralized identity management iX extra Security it-sa Security trends 2026
18 Sept, 2026
01 Sept, 2026
03 Sept, 2026
11/26
IT service management iX extra Cloud Super cloud management
23 Oct, 2026
06 Oct, 2026
10 Oct, 2026
iX Special 2026
Developer Special “Software testing”
06 Nov, 2026
15 Oct, 2026
20 Oct, 2026
12/26
Business Automation and Orchestration iX extra Storage Storage trends and innovations
Please check here for combined supplements in c’t magazine & iX
iX Online
Classic display ads, click-based campaigns and all common targeting options are standard at www.ix.de. Around 2 million PI per month also leave room for digital specials such as
As a sponsor you can benefit from a sophisticated program and become part of the established heise developer conferences! You will reach a clearly defined target group, have the opportunity to present your products and services live in the exhibition, position yourself with a presentation and use the evening get-together for exchange and networking with the participants.
Everything IT professionals need to know 
