Usertest
Selected users deal intensively with the product in a test lasting several weeks and then share their experiences.
The content generated in this way is highly credible and subsequently usable.
- Added value for users
- High credibility (users test for users)
- Test results are subsequently available as content
- Gladly with docked raffle
- High visibility/branding, own site on heise online
- Support and processing by heise Business Services
- The partner takes care of product logistics
- Interactive solution away from the standards
- Guarantee of at least 4,000 views
- Duration: 4 weeks
Examples:
Possible procedure:
- Customer provides devices (minimum 3, maximum 6) & offers a prize or incentive for users
- Promotion in relevant channels on heise online
- Social media component (application video) possible to create additional attention here
- Screening of applicants & selection of testers
- Dispatch of the devices by the customer
- Follow-up by Heise Business Services
- Editing and publishing the test results on heise online
- Selection of the winner(s)
- Further promotion draws attention to test results
Rate from 12,000 €
all rates plus VAT. Agency commission is granted