Targeted communication: ideal advertising environment and specialist journalistic expertise
Your contents in a meaningful context
Our topic channels embed your content in a professionally experienced editorial framework. In this way, your and our content complement each other and you strengthen your thematic reputation.
Native
In the case of native content, in addition to layout, programming and promotion, we also take care of content creation for you. You can choose between three bundles of different sizes in seven theme channels.
The standalone newsletter is created by us and directs target group-specific traffic to
the native article.
all rates plus VAT. Agency commission is granted
Brandworld incl. Content Creation
SetUp and Training over 4 weeks
Integration of up to two selected contributions per week • into the heise Newsstream + into the editorial search • into the Daily heise online-Newsletter
Per month
approx. 60-70 m PI
aprox. 960,000 contacts
Integration of the Brandworld • in the top-level navigation and • close to the top editorial topics on heise online • incl. Content Creation 12 Stories per month
With brand content we take care of layout, programming, promotion and more. You deliver the content yourself or book it in addition if required. You can choose between four bundles of different sizes in 7 theme channels.
Online Advertorial
Online Advertorial
heise online
heise online Audience
heise Download
Duration
4 weeks
4 weeks
permanent
Guaranteed calls
at least 2,000
1,500
at least 1,000/4 weeks
Programming
✔︎
✔︎
✔︎
Layout
✔︎
✔︎
✔︎
Promotion
✔︎
✔︎
– Multiple teaser promotion on heise online (heise.de) – Mention in the monthly newsletter of heise Download („Software Flash“)
SEO-Relevance
✔︎
✔︎
✔︎
co-branded Ads
✔︎
✔︎
✔︎
Textlink
✔︎
✔︎
✔︎
8,900 € minus agency commission if applicable
9,675 € minus agency commission if applicable
4,500 € minus agency commission if applicable
Note: Content creation possible on request
all rates plus VAT. Agency commission is granted
Content Hub
Content Hub
Duration
4 weeks
Guaranteed calls
at least 7,000
Layout
✔︎
Programming
✔︎
Video
✔︎
Picture galleries
✔︎
Whitepaper
✔︎
Webcast
✔︎
Studys
✔︎
Promotion
✔︎
SEO Relevance
✔︎
26,100 € minus agency commission if applicable
Extension per week: 4,950 €
all rates plus VAT. Agency commission is granted
Brandworld
SetUp and Training per 4 weeks
Per month
Integration of up to two selected contributions per week • into the heise Newsstream + into the editorial search • into the Daily heise online-Newsletter
approx. 60-70 m PI
approx. 960,000 contacts
Integration of the BrandWorld • into the top-level-navigation and • close to the top editorial topics on heise online
Selected users deal intensively withthe product in a test lasting several weeks sharing the gained experience afterwards.
The content generated in this way is highly credible and can be used thereafter.
• Added value for users • Optimized by a docked raffle • High credibility (user test for user) • Test results are available as content • High visibility, own site on heise online • Complete processing by Heise • Interactive solution beyond the standards
Procedure example:
• Customer provides equipment & awards a prize • Promotion in relevant channels on heise online • Social media component (application video) as to create additional attention • Views of applicants & selection of testers • Shipping of the devices by Heise Business Services • Follow-up by Heise Business Services • Editing and publishing the test results on heise online • Selection of the winner(s) Further promotion draws attention to test resultsPossible procedure